Does Blackpool Pleasure Beach make money?

Jakayla Satterfield
2025-04-26 23:25:37
Count answers: 1
Blackpool Pleasure Beach reported a £522,000 pre-tax loss in the year to March 2023, citing lower attendance numbers and the 10% rise in the national minimum wage as the reasons. Accounts, filed with Companies House, show that turnover fell by £7 million, to £32 million. This compares to the previous year, when the park reported a pre-tax profit of £8.6 million. A spokesperson claimed the ‘current economic climate’ had an ‘adverse effect’ on attendance numbers. The park said that its situation was compounded by a 10% rise in the national minimum wage. The rise is a major factor in our cost of sales, which have increased from 52% to 63%. Overall, losses after tax were £790,000.

Jermaine Smitham
2025-04-26 23:09:40
Count answers: 1
Blackpool Pleasure Beach has reported a pre-tax loss of £1.7m according to latest accounts for the year ending March 24, 2024. The historic amusement park also said that turnover remained flat at £37.3 million, while costs rose sharply. The company says high inflation, interest rates, and 'significant increases' in the National Minimum Wage are key factors impacting profitability. Weather remains a key factor in terms of overall attendance and turnover. The company has previously used insurance instruments to help mitigate the potential impact of weather. Despite this, on park attendances rose slightly by two per cent but overall remain depressed against pre-pandemic levels. The group continues to maintain the fabric of the park with its programme of maintenance and repairs so that the park achieves the high standards expected by the public and remains competitive. The company seeks to improve its visitors experience by investing in new attractions and other customer focused improvements.

Jillian Schneider
2025-04-26 22:58:39
Count answers: 6
Blackpool Pleasure Beach has posted a turnover of £37.2 million, the same as the prior year, and a loss of almost £1.7m. The continuing cost of living crisis has made customers hesitant. High inflation, high interest rates and significant increases in the minimum wage puts additional stress on our cost lines making profit harder to achieve. The financial year saw the continuation of the challenges felt in the previous year with the continuing cost of living crisis putting a squeeze on the disposable income of our customers. As a result our attendances have remained relatively flat whilst increasing cost pressures as a result of high inflation and most notably the increase in national minimum wage makes trading again very challenging. Trading in the current year has been extremely difficult due to many external factors beyond our control. The cost of living crisis is ongoing, we do not foresee any short term change.

Eryn Barton
2025-04-26 21:53:02
Count answers: 1
Blackpool Pleasure Beach reported exceptional pre-tax profits of £8.6 million for the year ending March 2022. Accounts filed with the UK government’s Companies House showed that the park recovered from a £2.9 million loss the previous year. The Lancashire park said that pent up demand and staycations had contributed to the turnaround. It added that exceptional trading had been helped by the government’s temporary cutting of VAT following easing of COVID restrictions. Blackpool Pleasure Beach Limited makes up the vast majority of the Holding company’s income, with the amusement park increasing turnover by 138% compared with the year ending March 2021. The wider Blackpool Pleasure Beach Holdings company – which operates the Thompson family’s wider business interests including hotels – made £10.6 million profit before taxes.

Noble Huel
2025-04-26 21:48:44
Count answers: 1
High inflation, interest rates and significant increases in the minimum wage have made turning a profit harder to achieve, the owner of Blackpool Pleasure Beach has said as it fell back into the red. For the period, Blackpool Pleasure Beach posted a turnover of £37.2m, the same as the prior year, while it went from making a pre-tax profit of £286,912 to a loss of almost £1.7m. The financial year saw the continuation of the challenges felt in the previous year with the continuing cost-of-living crisis putting a squeeze on the disposable income of our customers. As a result our attendances have remained relatively flat whilst increasing cost pressures as a result of high inflation and most notably the increase in National Minimum Wage makes trading again very challenging. Turnover at Blackpool Pleasure Beach itself edged up from £31.8m to £32.1m while attendances rose by two per cent. However, cost of sales jumped by 11 per cent and it made a pre-tax loss of £2.7m. Trading in the current year has been extremely difficult due to many external factors beyond our control. The company has instigated a headcount review and a review of the assets on park. As a result a number of rides will be closed for the forthcoming season.

Kaia Wilderman
2025-04-26 18:36:32
Count answers: 2
A popular coastal theme park has reported a £2.7m pre-tax financial loss over the past year, prompting the closure of some smaller rides to make way for brand-new attractions. The report said that “trading in the current year has been extremely difficult due to many external factors beyond our control”. It notes the ongoing cost of living crisis is “depressing non-essential spend”, as well as weather remaining a key factor in terms of overall turnover and attendance. In the park’s latest financial accounts, covering a year up to 24 March 2024, there was a loss before tax of £2.7m. The company has instigated a headcount review and a review of the assets on park. As a result, a number of rides will be closed for the forthcoming season.
The company said it will continue to improve its visitor's experience by investing in new attractions and other customer-focused improvements. As part of this, Pleasure Beach has recently announced the launch of a brand new £8.72m ride, which will be the biggest of its kind in the UK. A spokesperson from Pleasure Beach Resort told The Independent: “It has been a challenging few years of trading across the entire industry, and we have undertaken the necessary actions to continue to offer the same amazing experiences to our guests. They added that there are “currently no plans to close any further rides”.

Christa Stracke
2025-04-26 18:18:56
Count answers: 3
Pleasure Beach Resort in Blackpool has reported a pre-tax loss of nearly £1.7 million -compared to a profit of £286,912 the previous year. In newly-filed accounts for the year ending March 24, 2024, the historic amusement park also said that turnover remained flat at £37.2 million, while costs rose sharply. The company cited high inflation, interest rates, and “significant increases” in the National Minimum Wage as key factors impacting profitability.
It also blamed poor weather during peak trading periods and ongoing fallout from the cost-of-living crisis, which it says has made visitors more hesitant. Attendance at the park rose by two per cent and revenue ticked up slightly from £31.8 million to £32.1 million. However, cost of sales jumped 11 per cent, leading to a pre-tax loss of £2.7 million for the park itself.
Looking ahead, the park said trading conditions remain difficult with no immediate improvement in sight. The cost-of-living crisis is ongoing, we do not foresee any short-term change, the statement added.
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